Bikaleh boutique
Catalogues '04 - '08
www.bikaleh.co.il
As part of its image identity, fashion boutique Bikaleh chose to create a five-year process whose goal is to explore the five elements in nature - metal, water, wood, earth and fire, and the contexts created from the connection between clothing, body and these five elements.
The five elements symbolize five fundamental qualities that form the basis of every periodic phenomenon in nature and in our lives. In this framework, Bikaleh every year published a booklet, containing photographs and texts about one of the elements.